I just read this pretty fascinating post about Buzzfeed and I can easily see how it applies to Facebook (with Groups) and Reddit (with Flair) and why Google+ is struggling because Circles are personal and Google+ doesn’t allow for users to claim identities.
Also if you want to see the best movie about marketing _ever_ check out Putney Swope
Despite loving music, I don’t think it is a good idea to wear headphones all day. It makes you less aware of your surroundings and cuts you from the world around you. That being said I read about Muzak being acquired. The reach of Muzak and new owner’s business of “sensory marketing” is enough for me to encourage the use of headphones while shopping to avoid audio hijacking.
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